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The Kooks
The Kooks, whose 2006 debut sold over 2 million copies, have unexpectedly found themselves beloved by a new generation. While their original fans remain, they’ve layered on a fervent Gen Z following, headlining festivals and selling out shows worldwide. Social media has made them a generations' new favorite band again, introducing their unmistakable Brit-pop joy to fresh ears. However, the road from global fame to this new renaissance has taken much blood, sweat and fear. “You’re always trying to renovate your band and re-inspire yourself because you don’t want to fall into a pattern or formula,” Pritchard explains. Together with Hugh Harris, the band’s core duo has mastered the art of reinvention.